4 articles from May 2010
- 37signals: Theatre has a remarkable 37 seats
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The heart of the new office space is a nice surprise. People will notice and remark on the number of seats and the story spreads.
I recently posted on the mystery 37signals created around their new offices. Well, blog posts revealing the floor plan, construction details and a video showing construction progress have solved the mystery.
A pleasant surprise to many 37signals blog readers was what lay at the heart of the new office space: a classroom-like theater!
- Video classics: Developers, developers, developers, developers
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Platforms need developers to succeed, so you need stories that resonate with developer’s worldview. Stories that you live to make true.
Your stories must be true. Developers can spot lies and it’s easier than ever to spread bad news, such as on Facebook. Not to pick on Facebook, but they serve as an example of conflict between a platform vendor and developers.
Facebook is a platform for third-party applications. And not just for games; you’ll find a range of business and marketing applications as well. After all, with Facebook’s massive user base there’s money to be made.
- Facebook and privacy: When worldviews collide
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Success in today’s software industry means building the skills to tell stories that will resonate with your audience’s existing worldview.
Bruce Nussbaum’s article Facebook’s Culture Problem May Be Fatal shows what went wrong when Facebook chose to tell a new story inconsistent with the worldview of their core users.
- Video: First appearance on Story Complete
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I now have my video workflow set up, so here’s the first video: a short introduction to Story Complete for the About page.
Update: I am now showing the YouTube versions of the videos to ensure the widest coverage. I have therefore removed the links to the downloadable self-hosted versions of the videos for the time being.
By default the embedded video player starts with the SD video. To view the HD version click on the HD link in the top right corner of the player. Swapping from SD to HD restarts the video from the beginning.
Not found what you’re looking for? Then try the Story Complete site map to explore by article title, category, tag, month and author.