Success in today’s software industry means building the skills to tell stories that will resonate with your audience’s existing worldview.

Bruce Nussbaum’s article Facebook’s Culture Problem May Be Fatal shows what went wrong when Facebook chose to tell a new story inconsistent with the worldview of their core users.

Tags

Audience, Facebook, Privacy, Stories, Worldview

My new blog for technical presenters

Our success as technical presenters depends on our ability to get audiences to take action. After all, without action it’s just entertainment!

I’ve given hundreds of technical presentations at all levels in the software industry and have learned that although creating action’s hard, it’s not impossible. I share my experience by curating the best tips and tricks, examples and resources from the web at Tech Presenting. Please join me.